CSR engages various stakeholders to understand business impacts. It empowers impacted stakeholders for inclusive development. We invest in developing their potential so that business can be done on more sound footing with able, aware and empowered stakeholders who will be both - genuine business partners and benefactors. We firmly believe that only a win-win with stakeholders will sustain business. Thus, engage, empower and sustain are the strategies we use for our programs.
The CSR process starts by analyzing business footprints on sustainability. it includes participatory assessment of actual and even potential negative or positive impact of business on natural, social, human, physical or financial resources in its surrounding. This process encourages internal transformation to offset negative and to enhance positive impacts.
For improving business footprint on financial capital in its surrounding, CSR strives to improve livelihoods. Skill up-gradation, improving credit availability and technology transfer to improve productivity are some examples of livelihood initiatives. For natural capital CSR invests in Natural Resource Management (NRM). Environmental projects such as soil and water conservation, tree plantation and biodiversity promotion are some of the NRM projects. For strengthening social capital CSR supports organization building and empowerment of local communities. To deal with expectations for jobs CSR invests in human capital through projects like vocational training, e-learning and medical support. To improve physical capital we have projects to improve basic civic amenities and infrastructure. There are over 135 projects and 60 partners.
We have been working close to 5 years in 8 states and 2 Union Territories. We evaluate our projects by involving community members, relevant NGOs, Govt. Departments and Suzlon employees (we call it 360 degree review) once in six months. The idea is to share responsibility and collaborate to sustain good results with cooperation.
We believe CSR is a journey which will continue till the business exists. To know more about Suzlon Foundations please visit www.suzlonfoundation.org